Interim sales management

The sales function plays a central role within the company, and is often confronted with major challenges, directly related to the growth of the business.

During a delicate period, outsourcing or strengthening this aspect of your organization may therefore prove strategic, whether it is to respond to a specific problem (crisis, restructuring, decline in activity, mergers and acquisitions), or to lead change management and anticipate future challenges (improve performance, strengthen its competitive advantage in the face of new players, etc.). anticipate market developments by adapting its commercial offer, etc.).

WAYDEN has, among a very large pool of experienced professionals, interim sales managers with exceptional profiles. Able to intervene immediately throughout France, these natural leaders are specialized in your profession, and are an ally of choice during a decisive turning point.

Why use an interim sales manager?

Dealing with a drop in activity

When growth slows, the interim sales manager, with a sharp analytical mind and a fresh outlook, quickly makes a detailed diagnosis. It identifies weaknesses and adjustments within the sales function. It therefore implements immediate corrective actions to boost activity: adjust your commercial positioning, adapt your offer of goods or services to new consumer habits, regain the competitive advantage in the face of the emergence of new players on the market, etc. Each action is designed over time, in order to ensure the growth of your business in the long term.

Redefining your commercial positioning

Whether it is to adapt to market demand, to deal with a merger-acquisition, a relocation or internationalization, it is common to have to completely or partially redefine one’s commercial positioning as close as possible to the needs of the market. Thanks to their fresh perspective, impartiality and solid expertise, the sales interim manager deploys resources with a strong, immediate and lasting impact to develop or adjust your growth strategy.

Improve business performance

The interim sales manager is also able to help you improve your company’s overall sales performance in the long term. His intervention will be beneficial on several levels: improvement of the productivity and results of the sales teams, optimization of sales, promotion and distribution techniques, improvement of the customer experience, and ultimately, increase of your turnover.

Replace a Sales Director in an emergency

If the Sales Director of your company has left his or her position suddenly, either temporarily or permanently, an interim Sales Manager mandated by WAYDEN will be able to replace him or her as a matter of urgency. This expert will thus take over the head of the sales function, while a new recruitment is finalised or until the absent employee returns. The Interim Sales Director, whose leadership and managerial abilities have been demonstrated time and time again, takes charge of the entire department. He manages the teams, supervises and steers the commercial strategy, manages prospecting and account loyalty, leads the negotiation of new contracts, carries out the assessment of commercial results… He takes care of the day-to-day tasks and missions, but also brings new thinking to improve the entire sales strategy.

Successfully internationalizing

Developing an international business raises many challenges. This requires both excellent managerial agility and a very good knowledge of the target market. At WAYDEN, we are able to select for you a commercial interim manager with an international background, specialized in the management of this type of project. Endowed with great flexibility, and mobile in France and abroad, this expert is used to collaborating with multicultural partners. Thanks to his long expertise, his seasoned eye and his human qualities, he helps you develop a commercial strategy and policy adapted to your new audience.

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The WAYDEN methodology for the sales function

After having precisely identified your needs and your problem, we select the interim sales manager specialized in your sector of activity, and able to perfectly meet your expectations. As soon as they are integrated into the commercial branch of your company, this professional identifies and analyses the commercial challenges, detects current strengths and weaknesses and deploys sustainable actions to meet the desired objective.

Manager Profiles

Profiles of our Interim Sales Managers. Highly qualified, operational managers and sales directors with demanding know-how and interpersonal skills worthy of first-rate leaders.

Here’s what sets our interim managers apart:

A high-level experience

Prestigious careers, and many years of experience in management positions within the sales function.

Cutting-edge expertise

Accustomed to challenges, they are used to working in complex and tense environments. They put their leadership, skills and expertise at your service to turn around your business, revitalize and improve your sales performance or face a period of crisis.

Adaptability

Our managers know how to integrate quickly into any type of organization, understand the specific issues, adjust their approach and build trust in the field.

Operational leadership

They get teams on board without imposing, mobilize around a clear direction, and know how to move projects forward in contexts that are sometimes sensitive or tense.

A culture of results

Our interim sales managers implement actions whose impact is noticeable quickly and sustainably. All their decisions are results-oriented, to meet the objectives set over a fixed period of time. An effective and immediate lever for long-term results.

Strong values

Boldness, pragmatism and agility: our managers share the values that make up WAYDEN’s DNA. This coherence creates a framework of trust and efficiency, which is essential to the success of missions.

Your contact for the Sales Director function

Rémi Dessertine, one of our historical Associate Directors, will be your privileged contact throughout the transition mission. A graduate in engineering, Rémi worked in the automotive industry for several years before joining WAYDEN nearly 10 years ago. He will be able to skillfully identify your challenges and assign an interim Sales Director with powerful leadership and unparalleled operational excellence to help your company navigate a decisive period of strategic challenges.

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Sectors

WAYDEN operates in all sectors of activity, with a detailed understanding of the challenges specific to each. Our strength: managers from the field, who know the codes of each environment and know how to act effectively, regardless of the complexity of the context.

Our Sectors

Issues

Replacing a manager, structuring a function, operational crisis, accelerating a strategic project… We intervene at key moments, when your teams need to go faster, further or simply regain control. Find out how we provide concrete solutions to each of these challenges.

The challenges

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