Mélanie

En charge des projets marketing chez WAYDEN, je suis passionnée par les sujets de management de transition, gestion de projets, marketing automation, community management, et de stratégie marketing.
Darknet, the birthplace of Bitcoin and the future playground of the GDPR: what you need to know

Darknet, the birthplace of Bitcoin and the future playground of the GDPR: what you need to know

The Darknet, the dark side of the net The Darknet is the ideal place to […]
Marketing in the digital age revolutionized by the customer at the center

Marketing in the digital age revolutionized by the customer at the center

At a time when strikes last six weeks, and babies are born in the RER, […]
7 steps to start your digital transformation

7 steps to start your digital transformation

By Laurent Bour for the JDN Understand the different stages of your digital transformation in […]
Lean Manufacturing in Industry: Benefits and Implementation

Lean Manufacturing in Industry: Benefits and Implementation

Essential for industry players wishing to optimize their production processes and reduce waste, lean manufacturing […]
Creating a marketplace: steps to follow and mistakes to avoid

Creating a marketplace: steps to follow and mistakes to avoid

A complex and ambitious project, the creation of a marketplace involves multiple stakeholders and raises […]
Mondialometer: what other tools to audit your internationalization maturity

Mondialometer: what other tools to audit your internationalization maturity

Before embarking on an international development project, an essential preliminary step is to accurately and […]
Change management

Change management

“A company must, by design, work in a logic of continuous transition. The company evolves […]
Interim CFO in Specialty Distribution – Case Study

Interim CFO in Specialty Distribution – Case Study

Whether it’s to urgently replace an absent CFO, to steer a large-scale financial operation or […]
5 R&D projects that can be conducted and managed with an interim manager

5 R&D projects that can be conducted and managed with an interim manager

The R&D function plays a central role in the competitiveness and innovation capacity of companies. […]
10 performance indicators of a management control company

10 performance indicators of a management control company

The importance of performance measurement in management control A Key Performance Indicator (KPI) is a […]
Plant managers: discover our examples of industrial transition missions

Plant managers: discover our examples of industrial transition missions

According to the latest France Transition barometer carried out in 2023, 53% of transition assignments […]
IT Management: what are the challenges for the interim CIO?

IT Management: what are the challenges for the interim CIO?

At a time when technology is an integral part of a company’s activity, IT Management […]
Procurement outsourcing: why use interim management?

Procurement outsourcing: why use interim management?

Whether it is to optimize processes, fill a lack of resources or strengthen operational efficiency, […]
Interim Finance Director in Industry – Case Study

Interim Finance Director in Industry – Case Study

Whether it’s to overcome a difficult milestone, manage a crisis or carry out a complex […]
How to improve the industrial performance of your company?

How to improve the industrial performance of your company?

To remain competitive in an increasingly competitive market, meet consumer requirements and guarantee the profitability […]
Everything you need to know about ISO/IEC 21827 (ANSSI) compliance

Everything you need to know about ISO/IEC 21827 (ANSSI) compliance

The ISO/IEC 21827 standard, also known as SSE-CMM (Systems Security Engineering Capability Maturity Model), responds […]
5 missions of the ADV (Sales Administration) interim manager

5 missions of the ADV (Sales Administration) interim manager

In direct contact with the sales, production and logistics teams, the sales department plays a […]
Software and software implementation: 5 key skills of external consultants and managers

Software and software implementation: 5 key skills of external consultants and managers

Faced with the rise of new technologies, companies must constantly evolve their digital tools to […]
Transition RAF (Administrative and Financial Manager): 5 key missions

Transition RAF (Administrative and Financial Manager): 5 key missions

The transition RAF comes into play when a company is facing large-scale financial challenges, or […]
5 steps to your ESG audit and CSR strategy

5 steps to your ESG audit and CSR strategy

Whether it is to meet the requirements of consumers and other stakeholders, to comply with […]
Digital maturity diagnosis: 5 steps of this key audit for your company

Digital maturity diagnosis: 5 steps of this key audit for your company

Whether upstream or at the end of a digital transformation, the digital maturity diagnosis is […]
Five steps to restructuring a company

Five steps to restructuring a company

When a company is no longer profitable, does not meet its business objectives, or encounters […]
Nuclear and atomic engineers: profiles of interest to the sector

Nuclear and atomic engineers: profiles of interest to the sector

Traditionally perceived as a field of excellence, the nuclear sector has been facing a decline […]
The University of Nuclear Professions: a response to the labour shortage

The University of Nuclear Professions: a response to the labour shortage

The University of Nuclear Professions (UMN) is a project deployed by several major players in […]
Spie, EDF, Bouygues, Engie, Orano: five nuclear companies looking for talent

Spie, EDF, Bouygues, Engie, Orano: five nuclear companies looking for talent

Grouping over 3,000 companies in France, the French nuclear sector is the third largest industrial […]
The number of vacancies to be filled in the nuclear sector in France in 2022

The number of vacancies to be filled in the nuclear sector in France in 2022

A sector of excellence, the nuclear industry is the third largest industrial sector in France. […]
Is the French nuclear industry facing a skills shortage?

Is the French nuclear industry facing a skills shortage?

As France’s third largest industrial sector, the nuclear industry is a major economic activity in […]
How can you improve your website’s user experience?

How can you improve your website’s user experience?

Did you know that 7 out of 10 users leave a website after a bad […]
Five tips for delivering a great customer experience

Five tips for delivering a great customer experience

A positive customer experience is a fundamental prerequisite for business performance. Satisfied customers will not […]
Digital challenges for the customer experience

Digital challenges for the customer experience

Today, digital technology is a powerful growth lever for companies in all sectors, playing a […]